Olympic & Paralympic Games Partner Analysis
Global hospitality platform. ~$12B revenue, nine-year $500M IOC deal. HQ in San Francisco, LA28 is a home-market Games.
Chinese e-commerce and cloud giant, ~$137B revenue. $800M 12-year IOC cloud deal. Faces U.S. congressional security scrutiny for LA28.
World's #1 insurance brand by value ($28.2B). EUR 106B revenue, IOC partner since 2021, extended through 2032.
Longest Olympic partner: every Games since 1928. LA28 marks the 100th anniversary. Joint $3B deal with Mengniu through 2032.
Largest professional services firm, $70.5B revenue. First consulting firm in TOP Programme. Runs LA28 technology integration.
AB InBev's growth engine, now #1 U.S. beer by volume. First beer brand in TOP history. LA28 described as "Paris times 10."
Official Olympic Timekeeper since 1932. LA28 is the "homecoming" -- 33rd Games timed. ~CHF 2.3B revenue, #3 Swiss watch brand.
World's largest consumer goods company, $84B revenue. TOP Partner since 2010. "Thank You, Mom" drove $500M incremental sales.
TOP Partner since 1998, ~$250B revenue. Victory Selfie on every podium. Gives Olympic Edition phones to all ~10,000 athletes.
World's #2 TV brand by shipments (29M units). Replaced Panasonic after 37 years. First Olympic activation at Milano Cortina 2026.
Founding TOP member since 1986, $40B revenue. Only card accepted at Olympic venues. Builds the entire Games payment infrastructure.
LA28 Founding Partner plus exclusive U.S. broadcaster through 2036 ($7.65B rights deal). Paris 2024 generated $1.91B in revenue.
Inaugural LA28 Founding Partner, ~$400M deal. Largest U.S. carrier by revenue ($63.4B). Transports all Team USA athletes.
Fifth LA28 Founding Partner (October 2025). Official Cloud Provider. $403B Alphabet revenue. Fills the domestic gap left by Alibaba concerns.
LA28 Founding Partner and Official Automotive Partner. North American HQ in Torrance since 1959. Honda Center hosts Olympic volleyball.
Sixth LA28 Founding Partner, $18.8B revenue. Intuit Dome hosts Olympic basketball. TurboTax, QuickBooks, Mailchimp parent.
Seventh LA28 Founding Partner, ~$2.8B revenue. Recruiting and managing LA28's ~5,000-person workforce. Title sponsor of PGA Tour dev circuit.
Fourth LA28 Founding Partner. 41K stores globally, first-ever Olympic sponsorship. Building a coffeehouse inside the Olympic Village.
Global infrastructure firm, $16B revenue. Delivered London 2012 Olympic Park. Manages all LA28 temporary venue design and construction.
Enterprise networking leader, ~$57B annual revenue. Official Network Equipment Partner since London 2012. Powers NBC's all-IP broadcast.
$8.1B revenue, $31B valuation. Official LA28 licensee and retailer. Runs global Olympic e-commerce and outfits 25K+ volunteers.
Most valuable pharma company (~$700B market cap). GLP-1 blockbusters Mounjaro and Zepbound. Uses Olympic platform for health equity, not product ads.
World's largest sportswear company, $46.3B revenue. Team USA competition outfitter since 2006. Mid-turnaround under new CEO Elliott Hill.
American luxury brand, $7.1B revenue. Team USA ceremony uniforms for 10 consecutive Games since Beijing 2008.
#2 U.S. equipment rental company (Ashtead subsidiary, ~$10.8B group revenue). Supplies power, HVAC, and heavy equipment for all LA28 venues.
Global rideshare and delivery platform, $52B revenue. Official Rideshare and On-Demand Delivery Partner. LA is a home market.
Pre-revenue eVTOL startup, first air taxi company to partner with the Olympics. Acquired Hawthorne Airport near LAX for $126M as LA28 hub.
Design software platform, ~$7B annual revenue. Its Construction Cloud underpins LA28's $1B+ temporary venue overlay program.
Largest U.S. pure-play IT reseller, $22B+ revenue. Providing Device-as-a-Service across all LA28 offices and venues.
Top-ranked LA academic medical center. Official Medical Provider for LA28. Its sports medicine chief is the Games' CMO.
Largest U.S. sporting goods retailer, 3,200+ stores post-Foot Locker acquisition. Official Sporting Goods Retail Provider for LA28.
B2B education platform (~$275M revenue) providing tuition-free career programs to Team USA athletes. Backed by Walmart, Disney partnerships.
~36% U.S. chocolate market share, $11.2B revenue. Team USA partner since 2015, LA28's first domestic food sponsor.
EaaS startup repurposing 500 electric school buses (idle in summer) for LA28 venue transport. $453M raised to date.
Performance eyewear icon, owned by EssilorLuxottica (~EUR 25.4B). HQ in Orange County. Official Eyewear of Team USA and LA28.
Top U.S. mortgage servicer, ~$700B portfolio. First-ever mortgage lender to partner with the Olympics. HQ near LA.
DTC luxury mattress brand, ~$600M revenue. Outfitting every athlete bed in the LA28 Olympic Village.
Cloud data platform, $3.6B revenue. Official Data Collaboration Provider powering LA28's fan engagement and athlete analytics.
Joint venture: AEG's ticketing arm plus Europe's #1 ticketing company. Selling all LA28 tickets, 1M+ priced at $28.
IOC's exclusive global hospitality provider (now owned by TKO Group). Premium packages for Paris 2024, Milano Cortina, and LA28.